Our Story

Born from a simple search.
A vision for Dubai.

Findisy didn't start in a boardroom, it started with a frustration and a vision: finding anything, anywhere, in one research.

Findisy · Our Story 2026
"

In 2020, I was looking for a restaurant that served a proper hamburger — not fast food. I searched on Google and found recipes, history, everything except the restaurants near me that had it on their menu. I thought: it should be this simple — type one word, find it. Find easy. Findisy.

—Giovanni·Founder & CEO of Findisy

0
Expected businesses
0
Expected users
7
Emirates covered
48h
Listing goes live
The Journey

From Luxembourg to Dubai

Six years of learning, pivoting, and building — guided by one idea.

2020 · Luxembourg
The Revelation
Representing entrepreneurs across Luxembourg — ranked among the Top 5 Luxembourgers of the Year and named a Business Personality of 2020 — Giovanni realises that visibility is the #1 problem holding SMEs back. A great business can miss opportunities simply because nobody can find it.
Top 5 Luxembourger · Business Personality 2020
2021 · Luxembourg
Findisy is born
The idea crystallises: a single platform where anyone can find any business — by category, location, price, or a single keyword. Findisy launches with a mission of equal visibility for all — from the biggest brand to the smallest bakery. Free for everyone to start.
First version launched
Late 2022 · Las Vegas, USA
The Epiphany
After two years of trying to crack the Luxembourg market — a country where everyone knows everyone and technology adoption is slow — Findisy goes live for free with no advertising. Within days, 20 businesses from Las Vegas sign up spontaneously. Zero marketing, zero local presence. The message is clear: Luxembourg is not the market.
20 spontaneous signups · $0 marketing
2023 · Strategic Pivot
Eyes on the UAE
Two years of research lead to one conclusion: the UAE is the perfect market. A dynamic, multicultural economy of 9+ million people, 200+ nationalities, where businesses live and die by word-of-mouth — yet there is no modern "yellow pages". The gap is enormous. The timing is right.
Market research · UAE identified
2024 · Dubai, UAE
Findisy FZCO · Dubai
Findisy is officially incorporated in Dubai under the IFZA freezone (Dubai Silicon Oasis). The platform is rebuilt from the ground up — adapted to the UAE market: Arabic language support, AED pricing, WhatsApp-first contact, Kyrion verification for anti-scam protection, and a unique feature: TikTok, Reels and Shorts embedded directly on business listings.
Findisy FZCO · IFZA · DSO
2026 · All 7 Emirates
Findisy 3.0 · The Platform
After two years of deep development, Findisy 3.0 launches: a full directory, booking system, affiliate program, verified business profiles, and the UAE's first anti-scam verification standard powered by Kyrion. 12,400+ businesses. 84,000+ users. All 7 Emirates. This is just the beginning.
Findisy 3.0 · Full platform launch
Why the UAE

A market that runs on word of mouth — but had no directory.

In the UAE, if you want to find a good accountant, a trusted spa, or a reliable contractor — you ask a friend. The recommendation economy is deeply embedded in Emirati and expat culture alike.

But what about the people who have no network yet? The new expat, the new entrepreneur, the tourist? Or the business that delivers exceptional service but has no "friend to recommend them"?

Europe has had its "pages jaunes" for decades. The UAE never did. Findisy fills that gap — with a platform built for the speed, diversity and visual culture of the Emirates.

The UAE is a country where a great business can be invisible and a mediocre one famous — purely based on who you know. Findisy changes that equation.

WhatsApp-first culture
Every booking, every enquiry, every deal starts on WhatsApp. Findisy integrates this natively — one tap to open a conversation with any business.
The TikTok generation
UAE consumers discover businesses through short videos. Findisy is the first directory to embed TikTok, Reels and Shorts directly on business listings.
The trust problem
Ghost businesses and unverified freelancers are a real problem. Kyrion verification ensures every verified listing has a real license and a real identity behind it.
200+ nationalities
The UAE's diversity means businesses cater to every culture. Findisy makes discovery possible regardless of who you are or where you come from.
Our Story in 60 Seconds

The spot we made.
Just us, free assets, and a vision.

This promotional video was created entirely in-house — no production company, no big budget. Just the Findisy story, told with creativity and conviction.

Created by Giovanni · Free stock assets · 100% Findisy

What Makes Us Different

Findisy firsts.

Features no other UAE directory has ever offered.

TikTok · Reels · Shorts on every listing
Businesses can showcase their work, atmosphere and personality through short video — directly on their Findisy profile.
World first
Kyrion anti-scam verification
Every verified business has a confirmed trade license and verified identity. The UAE's first independent trust standard for business directories.
UAE first
Book · Pay · QR in one flow
From discovery to confirmed booking in under 60 seconds. Online payment, QR check-in, and instant receipts — all in one platform.
All-in-one
The Founder

The person behind Findisy

G
Founder & CEO
Giovanni
Founder & CEO·Findisy FZCO·Dubai Silicon Oasis

With 25+ years of experience in international finance, compliance and cross-border business structuring, Giovanni has built and restructured companies across Luxembourg, Belgium, France, Switzerland and the UAE. He is also the founder of PATRÌ Advisory, a premium business advisory firm based in Dubai Silicon Oasis (IFZA Freezone).

Known for his ability to identify market gaps before they become obvious, Giovanni has dedicated the last six years to building Findisy — a platform born from personal frustration and shaped by years of working alongside entrepreneurs who deserved more visibility.

Top 5 Luxembourger of the Year
RTL · 2020View proof
Business Personality 2020
Delano · LuxembourgView proof
Established in Dubai
Findisy FZCO · IFZA · 2024
25+ years
International Finance · Compliance · Advisory
The Ecosystem

Findisy · PATRÌ · Kyrion

Three complementary brands working together to make UAE business more visible, more trusted, and more accessible.

Findisy
Dubai Silicon Oasis · IFZA Freezone
UAE's premier business directory and booking platform — connecting verified businesses with users across all 7 Emirates.
DirectoryBookingsAffiliate
PATRÌ Advisory
Dubai Silicon Oasis (IFZA)
Premium business structuring, Golden Visa, banking, compliance and cross-border advisory — the human expertise behind Findisy's promise.
Business SetupGolden VisaCompliance
Kyrion
Dubai · Cross-Border
Independent verification platform — confirming real licenses, real identities and operational compliance. The anti-scam standard for UAE business.
VerificationAnti-ScamTrust

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Join 12,400+ businesses already on Findisy — free to start, live in 48 hours.

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